Director - Marketing and Communications
Facility
Lake Huron Medical Center
Location
US-MI-Port Huron
ID
2022-109446
Category
Director
Position Type
Full Time
Shift
Days
Job Type
Exempt
Overview
At Lake Huron Medical Center, our dedicated team of professionals are committed to our core values of quality, compassion, and community. As a member of Prime Healthcare, a Top-15 hospital system in the United States, Lake Huron Medical Center is actively seeking new members to join its award-winning team!
Lake Huron Medical Center is a 144-bed community hospital that provides a wide range of inpatient and outpatient health care services to residents of St. Clair and Sanilac counties including emergency services, cancer and comprehensive breast care, bariatric surgery, physical therapy and rehabilitation services, pulmonary rehabilitation, and specialized diabetes programs.
Lake Huron Medical Center affiliated with Lake Huron Medical Group which offers patient-centered care through primary and specialty care physician practices located throughout the Blue Water Area. Raising the bar for quality health care, Lake Huron Medical Center received the Women's Choice Award for Emergency Care, Leapfrog Group's grade "A" in hospital safety, Healthgrades Patient Safety Excellence Award, rated five stars by the Centers for Medicare & Medicaid Services and earned The Joint Commission's Gold Seal of Approval for Hospital Accreditation by demonstrating continuous compliance with its performance standards. Learn more at www.mylakehuron.com.
Responsibilities
Organizes and directs the marketing, branding, internal and external communications, media relations, community relations and advertising to develop and build consumer preference and demand for the hospital. Serves as the hospital spokesperson and is responsible for developing positive media relations and community relations. Ensures the quality and effectiveness of the hospital marketing, communications and PR efforts, and ensures that the marketing communications strategy is aligned with the strategic direction of the hospital.
Qualifications
Education and Work Experience
1. Bachelor's degree in Marketing, Journalism, English, Public Relations, Communications or related field. Master's degree a plus.
2. Must have at least 8 years of experience in public relations, marketing, advertising or related field; at least 5 years of experience in health care or related field.
3. Three years managerial experience a plus.
4. A track record of effectively dealing with senior level executives, physicians, and board members.
5. Experience with creative software and internet applications, including social media.
6. Knowledge of marketing practices and research. Skill in conducting and evaluating marketing research and statistical computations to implement marketing communications strategies.
7. Strong communication and relationship building skills; excellent interpersonal skills as well as oral and written communications skills.
We are an Equal Opportunity/Affirmative Action Employer and do not discriminate against applicants due to veteran status, disability, race, gender, gender identity, sexual orientation or other protected characteristics. If you need special accommodation for the application process, please contact Human Resources. EEO is the Law: https://www.eeoc.gov/sites/default/files/migrated_files/employers/poster_screen_reader_optimized.pdf
Connect With Us!
Not ready to apply? Connect with us for general consideration.
We believe that all persons are entitled to equal employment opportunity and does not discriminate against qualified employees or applicants because of race, color, national origin, ancestry, sex, marital status, child birth or related medical condition or any other protected category as defined by State or Federal Law. We are an equal opportunity employer and do not discriminate against applicants due to veterans status, disability, race, gender or other protected characteristics.
