POSITION: Digital Marketing Coordinator REPORTS TO: Director of Marketing FLSA STATUS: Exempt ASM Global, the leader in privately managed public assembly facilities, has an excellent and immediate opening for a Digital Marketing Coordinator in Grand Rapids, MI at Van Andel Arena, DeVos Place and DeVos Performance Hall. POSITION SUMMARY ASM Global - Grand Rapids, MI is seeking a self-motivated, passionate, talented and savvy entertainment industry professional to join the team as a Digital Marketing Coordinator. The Digital Marketing Coordinator will play a key role in supporting the Marketing Department in the strategy, development, execution, and analysis of digital marketing campaigns to sell tickets, engage the community and build brand recognition for Van Andel Arena, DeVos Performance Hall and DeVos Place across our web, social and e-mail platforms. The ideal candidate will have comprehensive knowledge of the digital media landscape, excellent copywriting and graphic design skills, excellent attention to detail, and will work closely with other members of the marketing team to advise on digital marketing best practices. MAJOR RESPONSIBILITIES: * Lead our venues in social media strategy and address emerging trends within the marketplace. * Manage social media platforms for Van Andel Arena, DeVos Performance Hall and DeVos Place including Facebook, Twitter, Instagram, YouTube and more. * Create, capture, schedule, publish and distribute platform-specific social media content regularly as well as engage with fans and clients in the digital space. * Create dynamic social media content including writing copy, designing rich graphics and shooting/editing short videos. * Maintain the venues' websites, ensuring all information is updated and accurate. * Manage Google Analytics accounts and track trends/traffic. * Create, execute and evaluate e-mail blasts using MailChimp and Ticketmaster platforms. * Prepare social media and e-mail marketing summaries and reports, and track social media engagement across all platforms. * Serve as on-site marketing department representative for designated events. Duties may include media escorting and sponsor, promotional partner and/or media partner implementation, etc. * Write and distribute event and facility press releases and maintain an updated list of media representatives for press release distribution. * Assist in designing marketing materials such as posters, flyers, industry advertising, venue signage and digital board graphics. * Create graphical and text content for upcoming events and facility information on exterior Van Andel Arena marquee. * Develop content and write copy for quarterly newsletter. * All other duties/responsibilities as assigned. QUALIFICATIONS: * Bachelor's Degree in Marketing, Public Relations, Communications or related field preferred. * At least 1-2 years experience in social media marketing (sports, entertainment and/or brand experience preferred). * Experience with graphic design using Adobe Photoshop. * Experience with e-mail marketing. * Working knowledge of Microsoft Office. * Excellent verbal and written communication skills. * Extremely organized and detail oriented, resourceful, quick learner and able to handle multiple projects simultaneously. * Must be self-directed and able to work independently, while also flourishing in a fast-paced collaborative team environment. * Must be able to work a flexible schedule inclusive of some weekends, nights and holidays. * Bilingual in English/Spanish is a plus. ASM Global is an Equal Opportunity Employer M/F/V/D Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled