We're looking for a visionary and results-driven Head of Acxiom Analytics to lead our U.S.-based analytics team in driving client success, business growth and the strategic evolution of Acxiom's role across the IPG network. This senior leader will oversee Acxiom analytics delivery, client consulting, and business development while playing a pivotal role in shaping how Acxiom's identity and data capabilities power IPG's Interact platform.
The role balances client delivery, scaling consulting excellence, and developing strategies to grow revenue, expand existing relationships, and embed analytics more deeply into IPG's connected media story.
What You Will Do:
Partner with sales executives and Industry Consulting Leads to close consulting deals and initiate consulting projects.
Ensure team scalability through instituting a culture of responsible delegation and foster an environment that encourages intelligent risk taking and creativity
Institute and operationalize a deliverables protocol for all client recommendations and presentations to ensure best in class delivery.
Lead a team of analytics professionals which includes, interviewing, training, developing, and mentoring with a focus on developing top talent.
Deliver against Acxiom Analytics revenue goals; manage staff and other costs to deliver profitable growth.
Provide thought leadership (both internally and externally) on area(s) of subject matter expertise, including managing/mentoring team members, providing reusable content in the way of presentations, white papers and point of views.
Evolve the Acxiom Analytics team process for engagement execution around methodology & approach to ensure timeliness & quality of deliverables meet client expectations.
Provide input on strategic content as commissioned by clients that is focused on solving business issues. Recommendations and perspective are at a strategic level focused on solving broad problems with multiple tactics and functions underneath the recommended strategy. The goal is to drive action that builds client growth, revenue and or efficiencies, while providing recommendations and next steps that continue to build upon initial success.
Participate in thought leadership functions, such as industry conferences, webinars, and other publicity events that establish Acxiom as thought leaders in a dedicated space.
Represent Acxiom in winning new business for the media agencies and proactively pursue innovative and breakthrough data and analytics ideas to expand existing and sell new business
Develop and identify the best-in-class new product or analytic service solutions for focus and the strategy to move the team forward with this solution set.
Pushing forward Acxiom Analytics practice areas in coordination with other parts of Acxiom and IPG, focusing on the integration of Analytic Services offerings into the global portfolio.
Ensure continued emphasis and refinement in improving consulting approaches, processes, and practices.
Assist in building the Analytic Services team and building scale to achieve Analytic Services growth targets. This may include managing the cross-functional team members or offshore resources as required, and identifying an efficient engagement model and process.
Communicate information to direct reports and cross-functional team members to set projects and client work up for success, while encouraging understanding, efficiency, and improvement over time.
Lead and encourage training and resource develop to motivate career tenure and growth in individuals whether direct reports or other members in the analytic services team.
Facilitate regular check-ins and annual review with direct reports working on client projects to ensure collaboration and team member growth while providing coaching to overcome challenges to achieve their individual and client goals.
What You Will Need:
Bachelor's degree plus 15+ years industry experience, including 10+ years of management experience, marketing and/or consulting experience.
Preferred candidates will have prior consulting experiences within a structured environment and strong subject matter expertise in Acxiom's solution space and depth of industry expertise.
8+ years of experience in a client-facing management role.
8+ years of experience in managing direct reports with a passion for investing in your team
Candidates must have to have generalist knowledge about a variety of topics and industries and understand how they all fit including significant subject matter expertise - be the acknowledged expert on two subject areas.
Candidates should have the ability to:
Understand analytics with sufficient depth while being an articulate and savvy business analyst and problem solver
Be analytical but also intuitive, creative, and non-linear in their thinking
Understand a client's environment and deliver recommendations that can be operationalized to achieve growth, revenue and or efficiency results
Understand CRM best practices and marketing strategies across online and offline channels as a whole to lead teams and facilitate dynamic team interactions and outcomes
Strong presentation, Workshop and Discovery Session Facilitation Skills.
Listen and think critically including thriving in dynamic work situations
Organizational Skills
Problem Solving Skills
Persuasion and Negotiation Skills
Relationship Management Skills including Collaboration & Group Facilitation
People Leadership/Teamwork/Coaching
Classic consulting Gap Analysis and/or Data Strategy expertise a plus
THIS POSITION IS NOT ELIGIBLE FOR SPONSORSHIP
Preferred Qualifications:
Travel %:
Up to 40%+:
Primary Location City/State:
Homebased - Conway, Arkansas
Additional Locations (if applicable):
Acxiom is an equal opportunity employer, including disability and protected veteran status (EOE/Vet/Disabled) and does not discriminate in recruiting, hiring, training, promotion or other employment of associates or the awarding of subcontracts because of a person's race, color, sex, age, religion, national origin, protected veteran, military status, physical or mental disability, sexual orientation, gender identity or expression, genetics or other protected status.
Attention California Applicants: Please see our CCPA/CPRA Privacy Act notice here (https:////www.acxiom.com/wp-content/uploads/2023/01/CCPA-CPRA-Notice-for-Employees-Eff-01012023.pdf) .
Attention Colorado, California, Connecticut, Maryland, Nevada, New Jersey, New York City, Ohio, Rhode Island, and Washington Applicants: This position is not located in the aforementioned locations but applications for remote work may be considered. For information about this role under state or local equal pay or pay transparency laws, please contact [email protected] .
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