Description
Robert Half is looking for a skilled SEO Writer to support our client on a contract basis in Plymouth, Michigan. The ideal candidate will excel in both on-page and off-page optimization strategies, delivering impactful results through content writing, keyword integration, blog writing, copywriting, and campaign management. This position is an excellent opportunity to apply your expertise in SEO tools and analytics to drive meaningful improvements in online visibility.
Responsibilities:
Optimize on-page and off-page SEO elements to enhance website performance and search engine rankings.
Develop and refine content strategies, including blog writing and keyword integration, aligned with SEO best practices. Execute a variety of writing projects.
Proofread and edit content to ensure adherence to AP style while maximizing keyword effectiveness.
Conduct thorough auditing of websites to identify and resolve SEO issues or opportunities.
Utilize tools like Google Analytics, Google AdWords, and Facebook Insights to track and report on campaign performance.
Plan and execute data-driven marketing campaigns to achieve measurable business goals.
Stay current with industry trends and algorithm updates to implement cutting-edge SEO techniques.
Collaborate with team members to optimize Google Q& A content for improved search visibility.
Analyze and interpret data to refine SEO strategies and improve user engagement.
Ensure all SEO initiatives align with established branding and organizational goals.
Requirements
Minimum of 5 years of experience in SEO, including on-page and off-page optimization.
Proficiency in tools such as Google Analytics, Google AdWords, and Bing for tracking and analysis.
Strong understanding of AP style and experience in content creation, editing, and proofreading.
Familiarity with Facebook Insights and other social media analytics tools.
Proven ability to conduct SEO audits and implement necessary changes.
Expertise in campaign planning and execution, with a focus on measurable results.
In-depth knowledge of SEO best practices and current trends in digital marketing.
Strong writing and portfolio samples specifically in SEO Writing - blogs, product pages, whitepapers, etc.
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
© 2025 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https://www.roberthalf.com/us/en/terms) .