Job Description
Customer Marketing Manager
Posting Start Date:
4/15/25
Requisition ID:
44633
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Informations generales
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ENGIE INSIGHT SERVICES INC.
Skilled ( >3 experience <15 years)
Business Development / Sales / Marketing
Permanent
Full - Time
CUSTOMER MARKETING MANAGER
REMOTE USA
SUMMARY:
The purpose of this job description is to capture the overall Marketing Program Manager. This role capturesCustomer Marketing duties. Customer Marketing: In this role, you will be responsible for developing and executing customer-centric marketing strategies that drive engagement, retention, and growth. You will work closely with cross-functional teams to create compelling marketing campaigns and initiatives that resonate with our customer base.
PRIMARY FUNCTIONS AND ESSENTIAL RESPONSIBILITIES:
Customer Marketing: Develop a marketing retention program to help secure client revenue and delight.
Manage the flow of client communications related to company news and product announcements.
Create best-in-class marketing campaigns to support client upsell initiatives.
Manage key content marketing initiatives such as webinars, events/virtual events, promotional incentives, and thought leadership.
Develop case studies, secure client speakers, and other vehicles to tell our client stories.
Conceptualize multi-faceted account-based marketing strategies to engage our enterprise client base.
Collaborate closely with key stakeholders including: digital marketers, product marketing, product management, sales and delivery to ensure corporate and department objectives are met.
Continuously measure and report on campaign KPIs and progress against department goals.
Support the marketing department in corporate initiatives and programs as needed.
Analyze customer data and feedback to identify opportunities for improvement and growth.
Stay up-to-date with industry trends and best practices in customer marketing.
QUALIFICATIONS AND REQUIREMENTS:
Education/ Certifications/ Experience Bachelor's Degree required in one of the following fields; marketing, communications, sales, business administration concentration, or other related field
6+ years of experience as a marketing professional in a corporate or agency setting
2+ years of experience in B2B environment
SaaS business experience recommended, but not required
May consider a combination of relevant experience with... For full info follow application link.
At ENGIE, our goal is to support, encourage, promote, and thrive on diversity, equity and inclusion, for the benefit of our employees, customers, products and services, and community. So ENGIE is proud to be an equal opportunity workplace, and is also an affirmative action employer. We are firmly committed to creating an inclusive environment for all employees.
We are committed to providing employees with a work environment free of discrimination and harassment. All employment decisions at ENGIE are based on business needs, job requirements and individual qualifications. The Company is committed to providing equal employment opportunity to all employees and applicants regardless of actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, civil union, or domestic partnership status, military service and veteran status, physical or mental disability, protected medical condition, genetic information, or any other legally protected category (referred to as “protected characteristics”) as defined by applicable federal, state or local law in the locations where we operate. If you need assistance with this application or a reasonable accommodation due to a disability, you may contact us at [email protected]. Please note: This email is reserved for individuals with disabilities in need of assistance and is not a means of inquiry about positions or application statuses.
