About Us:
Community Financial Credit Union is a full-service financial institution that serves anyone living, working, worshiping, or attending school in Michigan. We are a not-for-profit institution and have been in business for over 70 years!
So, what makes Community Financial innovative and unique? Community Financial is not only the place you want to bank, but it is also a great place to work! We've been recognized as one of the Regional Best and Brightest companies for the last 18 years and nationally recognized since 2018. We have been certified as a Great Place To Work since 2023 and as of 2024, were also recognized as the Best and Brightest in Wellness in 2024.
Our Opportunities:
We are proud to offer a variety of professional development opportunities for our team members. From mentorships to internal growth programs, Community Financial aspires to provide team members the opportunity to reach their career goals while being their true, authentic self.We pride ourselves on being an employer of choice that puts our members and team members first by offering many hybrid and remote opportunities depending on your passion.
About the role:
The VP/Digital Experience is responsible for shaping and enhancing our members digital interactions. This includes overseeing the development and implementation of cutting-edge digital strategies, while ensuring a seamless and user-friendly online experience. This position will collaborate closely with cross-functional teams to achieve organizational goals through innovative digital solutions and champion our commitment to exceptional member service in the digital realm.
This position has a starting annual rate of $129,300, but your offer amount may be increased with relevant work experience and transferrable skills.
A Day in the life of a VP/Member Digital Experience can look like:
Digital Strategy Development: Develop and execute a comprehensive digital strategy aligned with the credit union's business objectives, enhancing member engagement and satisfaction.
Digital Channels Management: Oversee the management and optimization of most digital channels, including digital banking platforms, and apps., including the integration of robust and progressive AI systems that optimize the member experience throughout all digital channels.
Digital Product Development: Lead the ideation, design, and development of new digital products and services that meet the evolving needs of our members.
Member Experience (UX) Enhancement: Drive initiatives to improve MX/UI design across digital platforms, ensuring a user-friendly experience and accessibility compliance in alignment with D3 and the IT digital team.
Data Analytics and Insights: Utilize data-driven insights to make informed decisions, optimize digital performance, and personalize member interactions.
Digital Marketing: Collaborate with marketing teams to ensure digital marketing channels are being leveraged with campaigns that promote our products and services effectively.
Compliance: Ensure digital platforms and initiatives comply with regulatory requirements.
Team Leadership: Build and mentor a high-performing digital team, fostering a culture of innovation, collaboration, and continuous improvement.
What you bring to the table:
High school diploma or equivalent.
Minimum of 10 years of financial industry experience, preferably member experience leadership.
Demonstrated knowledge and a minimum of 5 years of member facing digital platform interaction experience.
Demonstrated high level of proficiency in written communication and written member experience responses.
Proven ability to multi-task and problem solve in a fast-paced environment.
A high degree of applicable technical knowledge in the areas of eServices/emerging technologies, internet/emerging payments, regulations, and problem-solving skills.
Proficiency using Excel and Word.
You might also have:
Bachelor's degree in Business Administration, Marketing, Information Technology, or a related field (Master's degree preferred).
Proven experience (7+ years) in a technology leadership role influencing or overseeing digital strategy and operations, preferably within the financial services industry or credit unions.
Strong understanding of digital technologies, trends, and best practices.
Strategic thinker with the ability to translate business goals into digital strategies and initiatives.
Excellent leadership and communication skills, with the ability to influence stakeholders at all levels.
Experience in managing budgets, vendors, and external partnerships.
Analytical mindset with proficiency in data analysis tools and methodologies.
Certification in relevant areas (e.g., Certified Digital Banking Professional, Certified Agile Leader) is a plus.
Our Culture:
At Community Financial, our purpose is to create joy and ignite Michiganders'impossible dreams. A culture of joy and impossible dreams is a culture of belonging:belonging is the spark. Guided by our values ofRelentless Care, Hustle & Grind, Gratitude, andHuzzah!, we create aCulture of Belongingwhere every team member and member feelsvalued,connected,supportedand can be theirauthentic selves.
We're relentless in our commitment to our team, offering a workplace that puts people first in the following ways:
Valuing and integrating belonging. We understand that to create true belonging we need to be intentional with our purpose which is why we have integrated it into all areas of our work.
Listening is our superpower. We ensure every team member has a seat at the table, a voice... For full info follow application link.
Community Financial Credit Union is an equal opportunity employer (M/F/D/V). We recruit, employ, train, compensate, and promote without regard to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status, disability, veteran status, or any other basis protected by applicable Federal, State or local laws.
