Description
We are offering a long-term contract employment opportunity for a Web Content Manager in the Paint Manufacturing industry, located in Grand Rapids, Michigan. This role involves managing and enhancing our web content, digital marketing efforts, and social media presence to effectively communicate with our audience and increase brand awareness. This is a remote contract position for a 6-10 month assignment.
Responsibilities:
Manage web content, ensuring all information is accurate, up-to-date, and engaging
Develop and implement digital marketing strategies to increase online traffic and improve brand awareness
Write and edit compelling ad copy, blog posts, and other types of content to engage our audience and promote our products
Utilize the Adobe Creative Cloud and Content Management System (CMS) for content creation and management
Plan and execute marketing campaigns, tracking their success and making necessary adjustments for optimal results
Monitor and analyze website traffic and user engagement, using data to inform content strategy and improve user experience
Maintain a consistent brand voice and message across all platforms and content
Manage our social media platforms, creating engaging content and fostering community interaction
Collaborate with other teams to ensure all web content aligns with broader company goals and strategies
Utilize excellent communication skills to effectively coordinate with team members and present ideas.
Requirements - Minimum of three years of experience in a similar role within the Semi-Conductors or Electric Component Manufacturing industry
Proficient in Adobe Creative Cloud
Experience with Content Management Systems (CMS)
Proven track record of managing and producing engaging web content
Demonstrated experience in blogging and creating brand awareness
Proficient in campaign planning and ad copywriting
Exceptional communication skills, both written and verbal
Ability to work collaboratively within a team and independently
Must possess strong organizational skills and attention to detail
Ability to manage multiple projects simultaneously and meet deadlines
Bachelor's degree in Marketing, Communications, or a related field is preferred. Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (https://www.roberthalf.com/us/en/mobile-app) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
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