Communications Specialist - Great Lakes Region
Job ID
2024-27247
# Positions
1
Job Location
US-MI-Grand Rapids | US-MI-Big Rapids | US-MI-Grand Rapids | US-MI-Holland
Telecommute
Location-Specific Position
FT/PT
Full-Time
Category
Sales | Marketing | Communications
Why Us?
With a mantra of Empowering Human Potential, Hanger, Inc. is the world's premier provider of orthotic and prosthetic (O&P) services and products, offering the most advanced O&P solutions, clinically differentiated programs and unsurpassed customer service. Hanger's Patient Care segment is the largest owner and operator of O&P patient care clinics nationwide. Through its Products & Services segment, Hanger distributes branded and private label O&P devices, products and components, and provides rehabilitative solutions to the broader market. With 160 years of clinical excellence and innovation, Hanger's vision is to lead the orthotic and prosthetic markets by providing superior patient care, outcomes, services and value. Collectively, Hanger employees touch thousands of lives each day, helping people achieve new levels of mobility and freedom.
Could This Be For You?
We are seeking a Regional Communications Specialist for Southwest Michigan. This position will help to share the stories of the incredible patients we have the honor of serving as they pursue their passions.
In this purpose-driven role, you will report into Hanger's national PR and Communications Team and partner with regional-based leadership to develop and implement comprehensive communications strategies specific to region and market-based plans, including but not limited to: the creation and management of region-specific social media channels, the management of proactive and reactive media opportunities, maintaining region and market-specific webpages, and collaborating on community events. The Great Lake Region covers Michigan, Indiana, and Kentucky, and the ideal candidate will be located in southwest Michigan.
Your Impact
Work with the External Communications Manager to plan and implement external communications activities to advance the region's communication goals and meet strategic objectives.
Develop, track, and report on KPIs associated with strategic plans.
Manage local media relations, including both proactive and reactive opportunities.
Manage the region's social media accounts, including drafting engaging content and connecting with audiences.
Manage and update region and market-specific webpages.
Develop and maintain a communications schedule for continuous community engagement and media/editorial content.
Manage and keep up-to-date the region's digital media archive and press clips.
Collaborate on local community events, working with budgets and in coordination with vendors.
Minimum Qualifications
Required:
Bachelor's degree in English, Communications, Journalism or similar field
3 - 5 years of relevant experience
Additional Success Factors
Knowledge of principles, techniques and methods of public relations
Experience in social media administration for a business including: planning, engagement strategy and goal setting; publishing schedules; development of online reputation; reputation management; and content management (including website)
Ability to field inquiries from the press
Ability to use analytics to improve decision-making
Ability to manage multiple projects with changing priorities to produce committed results with quality on schedule
Ability to deliver information in a clear, concise and compelling manner to effectively engage others and achieve desired results
Excellent writing, proofing and editorial skills. Fluent in AP Style
Detail-oriented with outstanding organizational and time-management skills
Ability to prioritize projects according to enterprise objectives, while exhibiting flexibility in a fast-paced, often pressured environment
Ability to build effective relationships as a trusted communications advisor and to partner with employees at all levels
Capable of understanding perspectives of multiple audiences and able to develop content focused on the specific needs of each audience
Work Flexibility:
Hybrid (home/office) role.
This position requires a willingness to work long hours and/or weekends on an as-needed basis. In addition to a routine work schedule, this position will participate in planned public relations, outreach and community engagement events/activities, which will include some commitments during evenings and weekends. The successful candidate must have the ability and willingness to monitor and manage social media channels during irregular hours.
Our Investment in You
Competitive Compensation Packages
8 Paid National Holidays & 4 additional Floating Holidays
PTO that includes Vacation and Sick time
Medical, Dental, and Vision Benefits
401k Savings and Retirement Plan
Paid Parental Bonding Leave for New Parents
Flexible Work Schedules and Part-time... For full info follow application link.
Hanger, Inc. is committed to providing equal employment opportunity in all aspects of the employer-employee relationship. All conditions and privileges of employment are administered to all employees without discrimination or harassment because of race, religious creed, color, age, sex, sexual orientation, gender identity, national origin, religion, marital status, medical condition, physical or mental disability, military service, pregnancy, childbirth and related medical conditions, special disabled veteran status, or any other classification protected by federal, state, and local laws and ordinances. The company will comply with all applicable state or local fair employment laws that forbid discrimination or harassment on the basis of other protected characteristics. Retaliation against any employee for filing or supporting a complaint of discrimination or harassment is prohibited.
