Join a diverse and dynamic team that makes and delivers the most valuable services in the world: electricity and natural gas. At Consumers Energy, our customers are at the heart of everything we do. Our employees work around the clock to provide service to our customers in honor of our history and to fulfill our promise to Michigan - Count on Us! Consumers Energy, the principal subsidiary of CMS Energy and headquartered in Jackson, Michigan, provides natural gas and electricity to nearly 6.8 million of the Michigan's 10 million residents in all 68 Lower Peninsula counties.
Department Summary
•Reporting to the social and digital media lead, the digital and social media coordinator will play an important role in enhancing the Consumers Energy brand through customer engagement and outreach via our social media channels.
•Our ideal candidate is someone who is a strategic content creator, demonstrating creativity and an interest in serving customers. Additional support of other Strategic Communications initiatives will be required.
Job Description/Responsibilities
•Translate communications and marketing objectives into an actionable digital content strategy and plan that delivers measurable results.
•Develop and implement best practice content (long-form and short-form) and publish through various digital communications channels.
•Balance multiple concurrent projects with shifting priorities across a shared resource pool in a fast-paced and high-volume environment.
•Monitor and manage dialogue on various social media channels, including times of crisis.
•Create detailed daily/weekly/monthly progress and benchmarking reports tailored to executives and internal audience based on company goals.
•Manage company blog schedule, content, graphics and authors.
•Responsible for execution of online advertising campaigns including brainstorming, buying, executing and delivering measurable results.
Requirements/Qualifications
•Bachelor's degree in applicable field
•1+ years of experience
These skills may set you apart from the rest:
•Enthusiasm and passion about digital communications, customer service, technology and the energy industry.
•Demonstrated experience working with social media and blogging platforms. While not required, experience producing graphics and videos is a plus.
•Experience gathering and interpreting analytics from an enterprise social media monitoring system.
•Strong writing and communication skills.
•Understanding of the basic principles of public relations.
•Informed about state, national and international news and digital trends.
•Honest, passionate and proactive with an ability to interact with a variety of audiences from interns to executives and residential and business customers.
•Flexible with the ability to deliver on-time and on-budget in a fast-paced environment.
Overview
The Communications Job Family is utilized in the Government and Public Affairs department of the Company. This job family provides advice and council regarding communications activities for all areas of the Company. Responsible for developing and creating information, educational programs and other informative processes for disseminating informational, educational, and promotional materials.
Nature of Work
The essence of the work that is performed by the Communications Job Family is a wide variety of business functions, at times involving very specific business disciplines.
At the lowest level in this job family, the work performed may tend to be of a routine and less complex nature where the work responsibilities can be proficiently performed after a relatively short training period. At this level the employee is more likely to be able to move to different functional areas of the Company.
At the highest levels in this job family the work performed will tend to be of a complex nature involving knowledge of various functional/specialized disciplines where the work responsibilities can only be proficiently performed after a relatively long training / experience-related time period and often requires an advanced degree. The work environment often includes dealing with risk and limiting exposure.
Leadership, management, facilitation and interaction with senior management will be markedly increased at the mid - highest levels of this job family while the need for direction and supervision will be markedly decreased. While problem solving and analysis will likely be required at all levels, recommendation and implementation becomes the norm at the highest levels and will often have a major bearing on the company's business. In addition, skills such as the ability to think on your feet, compos... For full info follow application link.
All qualified applicants will not be discriminated against and will receive consideration for employment without regard to protected veteran status, disability, race, color, religion, , orientation, gender identity or national origin.
