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Digital Media Specialist
#2017437
Auburn Hills, Michigan, United States
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Job Description
The Digital Media Specialist is responsible for planning, executing, and optimizing digital media campaigns while also supporting the development and performance of digital creative assets. This role sits at the intersection of media strategy and creative execution, partnering closely with internal brand, creative, and agency teams to ensure media and messaging work together to drive performance and brand impact across digital channels.
The ideal candidate is both analytical and creative as well as comfortable managing campaigns and performance data while also contributing to creative briefing, asset development, and ongoing creative optimization.
Key Responsibilities
Digital Media Strategy & Execution
Plan, launch, and manage digital media campaigns across channels including paid social, online video, display, programmatic, search, and emerging platforms
Oversee campaign setup, trafficking, pacing, and optimizations to ensure delivery against objectives and budgets
Monitor performance metrics (e.g., reach, engagement, CTR, conversion, CPA, ROI) and provide actionable insights and recommendations
Partner with analytics, audience and agency teams to develop reporting, evaluate results, and inform future media strategies
Digital Creative Development & Optimization
Collaborate with creative, brand, and agency partners to develop digital creative strategies aligned with media objectives and audience insights
Contribute to creative briefs by translating media goals, channel requirements, and performance learnings into clear creative direction
Review and provide feedback on digital creative assets (static, video, motion, interactive), ensuring alignment with platform best practices, brand guidelines, and campaign goals
Support ongoing creative testing and iterate assets based on performance data and insights
CrossFunctional Collaboration
Act as a key liaison between media, creative, brand, analytics, audience and agency partners to ensure seamless execution and alignment
Ensure creative assets are delivered on time and meet technical specifications for each platform.
Align media and creative efforts with broader brand, marketing, and business priorities
Industry & Platform Expertise
Stay current on digital media and creative trends, platform updates, ad formats, and best practices
Proactively identify opportunities to evolve messaging, formats, and approaches to improve efficiency and qualitative performance
Location(s)
1000 Chrysler Drive, Auburn Hills, Michigan 48326, United States
Requirements
Basic Requirements:
Bachelor's Degree
5+ years of experience in digital media, digital marketing, or integrated media roles
Familiarity and/or hands-on experience with digital media platforms (e.g., Meta, Google, YouTube, programmatic DSPs)
Strong understanding of how creative performance influences media outcomes
Experience collaborating with creative teams or agencies on asset development
Strong analytical skills with the ability to translate data into insights and actions
Excellent communication, attention to detail and project management skills
Flexible and adaptable to evolving situations and deliverables
Preferred Qualifications:
An understanding of the development process associated with various media types (display, video, etc.)
Familiarity with creative testing frameworks and performancebased creative optimization
Working knowledge of dynamic creative solutions or creative specifications standards
Experience in automotive, retail, or large brand environments
Employment Type
Full-time
Stellantis
At Stellantis, we assess candidates based on qualifications, merit, and business needs. We welcome applications from all people without regard to sex, age, ethnicity, nationality, religion, sexual orientation, disability, or any characteristic protected by law. We believe that diverse teams reflect our identity as a global company, enabling us to better address the evolving needs of our customers and care for our future.
Additional Job Posting Information
Our Benefits - Designed with You in Mind
Comprehensive Health & Well-being Coverage
From your very first day, you'll have access to medical, dental, vision, and prescription drug coverage - ensuring you and your family stay healthy and protected.
Generous Paid Time Off
We believe in work-life balance. That's why we offer: 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most.
Competitive Retirement Savings Plans
We help you plan for the future with:
An employer match on contributions to your 401k, Roth, and Catch-Up plans
An employer contribution, even if you don't contribute
Income Protection & Insurance Options
Benefit from included and optional disability, life, and other insurance programs - because your peace of mind matters.
Company Vehicle Lease Program
Eligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products.
Family Building Benefit
We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy.
Support for Your Growth and Giving Back
We believe in investing in your future and your passions:
Tuition reimbursement
Student loan refinancing programs
18 paid volunteer hours each year to make a difference in your community
And so much more!
When you join us, you're not just building a career - you're joining a company that supports you, inside and outside of work.
Equal Opportunity Employer Minorities/Women/Protected Veterans/Disabled.
