About Gray Media:
Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes 77 markets with the top-rated television station and 100 markets with the first and/or second-highest-rated television station, as well as the largest Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV Households. The company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Gray's additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.
About WILX:
WILX, the highly rated NBC affiliate, located in Lansing Michigan for more than 60 years is on a growth trajectory. WILX currently produces 33 hours of news per week and growing. A market leader in news, digital, and social media WILX News 10 is home to Emmy award winning reporters, and recipient of the Michigan Association of Broadcasters “Station of the Year” award. WILX is a breaking news and weather station, with a strong emphasis on original, local reporting. Our respected main anchors live here and have made WILX their career home. This includes the longest-running sportscaster in the state of Michigan. Our newsroom leadership is known for developing young journalists. Mid-Michigan (Lansing/Jackson area) is a big news market, home to the state capital and Michigan State University. It is a vibrant, diverse, stable area and a great place to live and work. Lansing is just an hour away from Grand Rapids, downtown Detroit, and a day-trip “up north” for some of the most beautiful places in the country. If you love lakes, boating, fishing, camping, beaches, downhill skiing, wine, craft brew, Broadway shows, Big 10 sports, minor-league baseball, NFL/NBA/NHL games…Michigan has it all!
Job Summary/Description:
WILX, a Gray Local Media station located in Lansing, Michigan, has a rare opening for an experienced Account Executive to join our team of integrated marketing/advertising professionals. At WILX, we help businesses “find and keep their very best customers” through the use of effective marketing and advertising. If you have media sales experience and see yourself as a high-energy creative individual who likes working with people, this could be your opportunity to work better hours and make more money at the top-billing media company in Mid-Michigan.
Duties/Responsibilities include, but are not limited to:
• Creating, managing, and editing text, video, and slideshow content for all WILX TV’s digital platforms, including but not limited to websites, apps and social media platforms.
• Aggressively pursuing news tips and reporting on breaking news on digital formats, driving viewers across multiple platforms.
• Collaborating with the entire newsroom on developing stories and best practices for digital publishing.
• Research, propose, and develop new and innovative emerging technology strategies to expand upon and deliver the WILX brand experience.
• Analytics reporting when needed.
• Collaborate with Creative Services team members to create effective content and to communicate the brand.
• Must have regular and timely attendance and flexibility for changing operational needs.
• Other duties as assigned by the News Director
