SEASONAL MARKETING ASSISTANT

2023 Pay Rate: $20.05

GENERAL STATEMENT OF DUTIES:

Assist in the day-to-day function of the Marketing Department. Operate basic office equipment, specifically Microsoft Office Suite. Requires computer and data entry skills and a basic understanding of databases. Familiar with social media. Works under supervision, attends and coordinates exhibits and conferences, and performs other related duties as required.

STATEMENT OF TASKS:

• Oversee basic clerical tasks as they pertain to the marketing department.
  • In a timely fashion, sort and route incoming materials from other departments.
• Based on media release schedules, coordinate the distribution of public communications through email and social media.
• Coordinate print quotes.
• Update, print, distribute, and post all surveys.
• Update all databases monthly.
• Assist with the update and input of all survey and marketing data.
• Assist with marketing research using GCP survey results, internet, and other resources to make sound marketing and advertising decisions.
• Operate reservation software to generate reports.
• Based on the current marketing plan, coordinate exhibits, promotional material, and staff, and assist at exhibits when needed.
• On behalf of the marketing department, coordinate volunteers and assist with special volunteer projects.
• Coordinate the print and distribution of all GCP flyers and brochures.
• Manage traffic media, including newspaper, radio, and TV schedules, based on the GCP marketing plan.
• Use survey data, assist with media purchases, and develop marketing plans.
• Store marketing department backup materials for future projects.
• Update the Parks websites as needed.

The tasks specified above are intended to be sufficient to identify the class and be illustrative of the many duties that may be assigned. It should not be interpreted to describe all of the duties an employee assigned to this class may be required to perform.

Required Knowledge, Skills, and Abilities:

• Knowledge of effective communications, both written and verbal.
• Ability to read, write, and speak clearly and effectively.
• Ability to keep, prepare, and maintain necessary reports and records.
• Ability to create work that may require lifting and construction.
• Ability to maintain good interpersonal relationships with various groups, organizations, and individuals.

MINIMUM REQUIREMENTS:

• One (1) year of park experience or experience in an office providing clerical support in a marketing role.
• High school graduate or equivalent or associate degree.

SPECIAL REQUIREMENTS:

• Possession of a valid driver’s license.
• Willingness to work weekends, holidays, and irregular hours as scheduled.
• Must be courteous in dealing with others.
• Ability to lift at least 60 pounds.