Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success.
We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover.
We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.
Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.
As a member of the Meals and Beverage team, the Category Leadership Manager will support one or more customers using point-of-sale, loyalty and shopper data to create clear direction for the category to align customer and Campbell's strategies and tactics. The Category Leadership Manager will work collaboratively with Shopper Insights, Customer Sales Leads, Headquarter Category Strategy and Sales Planning to achieve Campbell and customer objectives.
PRIMARY RESPONSIBILITIES
Key focus areas / accountabilities including how those accountabilities are managed with percentage of time allocation for each result
Develops category strategy and assists customer with integrated category strategy development.
Provides strategic and tactical recommendations on the Distribution, Shelving, Merchandising and Pricing (DSMP) goals to improve overall category performance.
Responsible for developing customer specific presentations of relevant consumer insights, competitive responses, and new item/category selling strategies.
Develops strong working relationships with customers and cross functional departments.
Manages Category specific customer calls - e.g. Category Reviews, Business Updates, New Item Presentations, and Planogram Work
Works closely with Campbell's Sales teams to provide analytical support for key strategy changes (i.e. List Price Increases, Annual Planning)
COMPLEXITY AND SCOPE: Works with cross-functional groups including the customer, customer team, and HQ resources.
MINIMUM EDUCATION REQUIRED: Bachelor's Degree
MINIMUM EXPERIENCE REQUIRED: 8+ years CPG/analytical experience
EDUCATION & EXPERIENCE PREFERRED (NOT REQUIRED):
Strategic Insights
Technical Skills: IRI/Nielsen, Panel Data, dunnhumby, JDA Space Planning
Category, Loyalty, & Shopper Knowledge
Strong Communication Skills
Problem Solving & Analytical Ability
Project Management
Influencing Skills
Advanced excel, PowerPoint
TRAVEL: ~20% travel required for customer, team, and internal meetings
Compensation and Benefits:
The target base salary range for this full-time, salaried position is between$85,900-$140,800
Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
