DESCRIPTION Individual should possess strong graphics background with social marketing and analytical skills. The ideal candidate is self-motivated and results-driven. Individual should produce engaging and informative copy. Individual will support creation of social media, marketing and advertising content. Person will support the life cycle of content creation. RESPONSIBILITIES *Support the coordination of multi-channel campaigns including social media, blogs, websites, and emails. *Drive web traffic by building interest among target markets and increase followers, fans and likes. *Maintain content calendar. *Develop engaging content *Collaborate with product experts to gain the knowledge needed to produce accurate and engaging content. *Create audience-facing story angles. *Research and stay current with social media trends. *Ensure content is refreshed. QUALIFICATIONS *Working toward a bachelors degree in graphic design, PR, advertising, marketing or journalism or similar *Working knowledge of online marketing, social media and content management. *Ability to write content and copy in a variety of styles and tones. *Familiarity with web analytics to measure and report campaign effectiveness. *Experience with HTML. *Ability to work on multiple projects in various stages of development *Knowledge of design tools *Establish a vision for a product or design
Title: Graphics Analyst
Job ID: USA_191584
Location: USA-Michigan-Allegan
Type: Temporary
Postal Code: 49010
Industry: Marketing