Education or Equivalent Experience:
-
Bachelor’s Degree in marketing, communication, advertising, business or related field, or equivalent combination of education and experience is required.
-
A minimum of two years’ experience in sales or marketing is required. Experience in field marketing and/or sales support is preferred.
Skills/Knowledge/Abilities (SKA) Required:
-
Understanding of marketing theory and process.
-
Thorough understanding of marketing tactics and developing the appropriate marketing mix for a specific market.
-
Extensive knowledge of and experience in executing franchise-level grassroots marketing efforts
-
Excellent communication skills (written and oral)
-
Positive attitude including eager adaptability to quickly changing priorities; willingness to go “above and beyond” to ensure excellent service to franchisees and franchise-level employees; respectful and positive interaction with other Home Office employees; demonstration of positive attitude even under stressful or high-pressure situations
-
Ability to multi-task; manage projects; provide prompt follow-up to franchises and other Home Office employees
-
Ability to manage a platform-based content management system
-
Detail-oriented and accurate
-
Ability to negotiate and build consensus among differing groups of people
-
Ability to train others, and seek appropriate training as necessary
-
Proactively identify and seek solutions to problems and challenges
-
Computer inquisitive; Highly proficient with Microsoft Office including Word, Excel and PowerPoint
-
Clear understanding of Internet marketing including PPC, SEO, display advertising and social media
-
High level of commitment to the TWO MEN AND A TRUCK® Core Values and Mission Statement
Working Conditions:
Work is performed in an office setting with no unusual hazards. Some travel is required.