LCE has an excellent professional growth opportunity available for a Digital Media Campaign Manager across a variety of regional and national accounts. This position will provide exposure to all facets of digital media planning on a fast-paced and dynamic team. You will work with a wide variety of well-known brands that will provide diverse experience with different objectives, strategies, targets, and tactics. The Digital Media Campaign Manager responsibilities will include: - Tactical execution of Digital Media campaigns including paid display, mobile, video, search, and social.
- Management and operation of LCE programmatic trading desk
- On-going analysis and interpretation of Digital Media results
- Digital Media optimization recommendations and execution
- Staying current on all trends and news in Digital Media and anything related to technology
- Requirements:
- Bachelor’s degree in advertising, marketing, communications or related field of study
- Minimum of 6 months to 2 years programmatic or paid search experience preferred
- Proactive nature; creative thinking; attention to detail; high level of effort and ability to follow through on assignments
- Strong communication skills
- Exhibit critical analysis of data
- Preferred knowledge of the following Digital Media tools:
- Prisma Digital
- Doubleclick Campaign Manager or Atlas
- Doubleclick Search or equivalent search management tool
- ComScore or Nielsen NetRatings
- Doubleclick Bid Manager or equivalent programmatic tool
It is the policy of Lowe Campbell Ewald, a division of the Interpublic Group, to provide equal employment opportunities to all employees and applicants for employment with regard to race, religion, national origin, sex, age, sexual orientation, veteran status or disability or any other basis prohibited by applicable federal, state, or local law. | | | |